/* =========================================================
   THE APEX METHOD — HIGH-TICKET COACHING FUNNEL
   Luxury consulting brand: black, white, gold
   ========================================================= */

:root{
  --black:        #0b0b0c;
  --black-2:      #141416;
  --charcoal:     #1d1d21;
  --white:        #ffffff;
  --off-white:    #faf9f6;
  --ink:          #131313;
  --ink-soft:     #5c5c62;
  --ink-faint:    #96969c;
  --border:       #e7e5df;
  --border-dark:  #2b2b2f;

  --gold:         #c9a227;
  --gold-light:   #e8cd6d;
  --gold-pale:    #faf3df;
  --grad-gold:    linear-gradient(135deg, #b8892a 0%, #e8cd6d 50%, #b8892a 100%);
  --grad-gold-2:  linear-gradient(135deg, #d4af37, #f1d67b);

  --radius-lg:    2px;
  --radius:       2px;
  --radius-sm:    2px;
  --radius-pill:  999px;

  --shadow-soft:  0 30px 70px -30px rgba(0,0,0,.35);
  --shadow-card:  0 16px 40px -20px rgba(0,0,0,.16);
  --shadow-gold:  0 16px 34px -12px rgba(201,162,39,.45);

  --font-display: 'Cormorant Garamond', 'Times New Roman', serif;
  --font-body:    'Jost', 'Helvetica Neue', Arial, sans-serif;
  --font-eyebrow: 'Jost', sans-serif;

  --maxw: 1180px;
}

*,*::before,*::after{ box-sizing:border-box; }
html{ scroll-behavior:smooth; }
body{
  margin:0; font-family:var(--font-body); color:var(--ink); background:var(--white);
  -webkit-font-smoothing:antialiased; line-height:1.6; font-size:16px;
}
img{ max-width:100%; display:block; }
a{ color:inherit; text-decoration:none; }
ul{ margin:0; padding:0; list-style:none; }
button{ font-family:inherit; cursor:pointer; }
h1,h2,h3,h4{ font-family:var(--font-display); margin:0; font-weight:600; color:var(--ink); }
p{ margin:0; }

.wrap{ max-width:var(--maxw); margin:0 auto; padding:0 24px; }
.section{ padding:100px 0; position:relative; }
.section--tight{ padding:64px 0; }
@media (max-width:768px){
  .section{ padding:64px 0; }
  .section--tight{ padding:44px 0; }
}

/* ---------- Backgrounds ---------- */
.bg-black{ background:var(--black); color:var(--white); }
.bg-black .ink-soft{ color:rgba(255,255,255,.62); }
.bg-black h1,.bg-black h2,.bg-black h3{ color:var(--white); }
.bg-off{ background:var(--off-white); }
.bg-charcoal{ background:linear-gradient(180deg,#141416,#0b0b0c); color:#fff; }

/* ---------- Type ---------- */
.eyebrow{
  display:inline-flex; align-items:center; gap:10px;
  font-family:var(--font-eyebrow); font-size:11.5px; letter-spacing:.22em; text-transform:uppercase;
  color:var(--gold); font-weight:500;
}
.eyebrow::before{ content:''; width:26px; height:1px; background:var(--gold); }
.eyebrow.center-line{ justify-content:center; }
.grad-gold-text{
  background:var(--grad-gold-2); -webkit-background-clip:text; background-clip:text; color:transparent;
}
.h1{ font-size:clamp(36px,5.6vw,66px); font-weight:600; line-height:1.08; letter-spacing:-.01em; }
.h2{ font-size:clamp(28px,3.8vw,44px); font-weight:600; line-height:1.15; }
.h3{ font-size:clamp(20px,2.2vw,25px); font-weight:600; line-height:1.3; }
.lede{ font-size:clamp(16px,1.6vw,18.5px); color:var(--ink-soft); line-height:1.7; font-weight:300; }
.bg-black .lede{ color:rgba(255,255,255,.65); }
.center{ text-align:center; margin-left:auto; margin-right:auto; }
.section-head{ max-width:680px; margin:0 auto 52px; text-align:center; }
.section-head .h2{ margin-top:16px; }
.section-head .lede{ margin-top:16px; }
.rule-gold{ width:64px; height:2px; background:var(--grad-gold); margin:22px auto 0; }
.rule-gold.left{ margin-left:0; }

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex; align-items:center; justify-content:center; gap:10px;
  font-family:var(--font-eyebrow); font-weight:600; font-size:14px; letter-spacing:.05em; text-transform:uppercase;
  padding:18px 34px; border-radius:var(--radius-sm); border:1px solid transparent;
  transition:transform .18s ease, box-shadow .18s ease, opacity .18s ease, background .18s ease;
}
.btn:active{ transform:translateY(1px) scale(.99); }
.btn-gold{ background:var(--grad-gold); color:#171100; box-shadow:var(--shadow-gold); }
.btn-gold:hover{ box-shadow:0 20px 44px -12px rgba(201,162,39,.55); transform:translateY(-1px); }
.btn-black{ background:var(--black); color:#fff; }
.btn-black:hover{ background:#000; }
.btn-outline{ background:transparent; color:var(--ink); border-color:var(--border); }
.btn-outline:hover{ border-color:var(--gold); color:var(--gold); }
.bg-black .btn-outline{ color:#fff; border-color:rgba(255,255,255,.28); }
.bg-black .btn-outline:hover{ border-color:var(--gold); color:var(--gold); }
.btn-block{ width:100%; }
.btn-lg{ padding:20px 38px; font-size:14.5px; }
.btn-sub{ display:block; margin-top:14px; font-size:12.5px; color:var(--ink-faint); text-align:center; letter-spacing:.02em; }

/* ---------- Nav ---------- */
.nav{ background:var(--black); border-bottom:1px solid var(--border-dark); }
.nav .wrap{ display:flex; align-items:center; justify-content:space-between; padding-top:18px; padding-bottom:18px; }
.brand{ display:flex; align-items:center; gap:11px; font-family:var(--font-display); font-weight:600; font-size:20px; color:#fff; letter-spacing:.02em; }
.brand-mark{
  width:34px;height:34px;border:1px solid var(--gold); border-radius:50%;
  display:flex;align-items:center;justify-content:center; color:var(--gold); font-size:14px; font-weight:600; font-family:var(--font-display);
}
.nav-links{ display:flex; gap:36px; }
.nav-links a{ font-size:13px; font-weight:500; color:rgba(255,255,255,.68); letter-spacing:.04em; text-transform:uppercase; }
.nav-links a:hover{ color:var(--gold); }
@media (max-width:900px){ .nav-links{ display:none; } }

/* ---------- Cards ---------- */
.card{ background:#fff; border:1px solid var(--border); border-radius:var(--radius); box-shadow:var(--shadow-card); }
.card-pad{ padding:32px; }
.card-dark{ background:var(--charcoal); border:1px solid var(--border-dark); color:#fff; }

/* ---------- Chips / pills ---------- */
.chip{
  display:inline-flex; align-items:center; gap:7px; font-size:12px; letter-spacing:.04em;
  background:var(--off-white); border:1px solid var(--border); color:var(--ink-soft);
  padding:7px 13px; border-radius:var(--radius-pill);
}
.chip.gold{ background:var(--gold-pale); color:#8a6c14; border-color:#eddca0; }
.pill-slots{
  display:inline-flex; align-items:center; gap:9px; background:var(--black); color:var(--gold);
  font-family:var(--font-eyebrow); font-size:12px; letter-spacing:.08em; text-transform:uppercase;
  padding:9px 18px; border-radius:var(--radius-pill); border:1px solid var(--gold);
}
.pill-slots .dot{ width:6px;height:6px;border-radius:50%; background:var(--gold); animation:pulse 1.6s ease-in-out infinite; }
@keyframes pulse{ 0%,100%{ opacity:1; } 50%{ opacity:.35; } }

/* ---------- Grid ---------- */
.grid{ display:grid; gap:28px; }
.grid-2{ grid-template-columns:repeat(2,1fr); }
.grid-3{ grid-template-columns:repeat(3,1fr); }
.grid-4{ grid-template-columns:repeat(4,1fr); }
@media (max-width:900px){ .grid-3{ grid-template-columns:repeat(2,1fr); } .grid-4{ grid-template-columns:repeat(2,1fr); } }
@media (max-width:600px){ .grid-2,.grid-3,.grid-4{ grid-template-columns:1fr; } }

/* ---------- Stat tiles ---------- */
.stat-tile{ text-align:center; }
.stat-num{ font-family:var(--font-display); font-weight:600; font-size:44px; color:var(--gold); }
.stat-label{ margin-top:6px; font-size:12.5px; letter-spacing:.06em; text-transform:uppercase; color:var(--ink-faint); }
.bg-black .stat-label{ color:rgba(255,255,255,.5); }

/* ---------- Benefit / framework tiles ---------- */
.benefit-card{
  border:1px solid var(--border); padding:30px 26px; background:#fff; position:relative;
}
.benefit-num{ font-family:var(--font-display); font-size:15px; color:var(--gold); letter-spacing:.06em; }
.benefit-card h3{ margin-top:14px; }
.benefit-card p{ color:var(--ink-soft); font-size:14.5px; margin-top:10px; font-weight:300; }

.pillar{
  border-left:2px solid var(--gold); padding:6px 0 6px 26px; margin-bottom:34px; position:relative;
}
.pillar::before{ content:''; position:absolute; left:-6px; top:8px; width:10px; height:10px; border-radius:50%; background:var(--gold); }
.pillar-num{ font-family:var(--font-eyebrow); font-size:11px; letter-spacing:.14em; color:var(--gold); text-transform:uppercase; }
.pillar h3{ margin-top:8px; }
.pillar p{ margin-top:8px; color:var(--ink-soft); font-weight:300; font-size:14.5px; max-width:560px; }

/* ---------- Testimonials ---------- */
.t-card{ border:1px solid var(--border); padding:30px; background:#fff; }
.t-quote{ font-family:var(--font-display); font-size:19px; font-weight:500; line-height:1.5; color:var(--ink); }
.t-person{ display:flex; align-items:center; gap:13px; margin-top:22px; }
.t-avatar{
  width:44px; height:44px; border-radius:50%; background:var(--black); border:1px solid var(--gold);
  display:flex; align-items:center; justify-content:center; color:var(--gold); font-weight:600; font-size:15px; font-family:var(--font-display);
}
.t-name{ font-weight:600; font-size:14px; }
.t-role{ font-size:12px; color:var(--ink-faint); }
.t-result{ margin-top:16px; }

/* ---------- Case study ---------- */
.case-card{ border:1px solid var(--border); background:#fff; }
.case-top{ padding:26px 28px; display:flex; justify-content:space-between; align-items:flex-start; gap:16px; border-bottom:1px solid var(--border); }
.case-metrics{ display:flex; gap:26px; padding:22px 28px; }
.case-metric-num{ font-family:var(--font-display); font-size:26px; font-weight:600; color:var(--gold); }
.case-metric-label{ font-size:11.5px; color:var(--ink-faint); text-transform:uppercase; letter-spacing:.05em; margin-top:3px; }
.case-body{ padding:0 28px 26px; color:var(--ink-soft); font-size:14.5px; font-weight:300; line-height:1.65; }

/* ---------- FAQ / Q list reuse ---------- */
.faq-item{ border-bottom:1px solid var(--border); }
.faq-q{ display:flex; align-items:center; justify-content:space-between; gap:16px; padding:24px 4px; font-weight:600; font-size:17px; font-family:var(--font-display); }
.faq-plus{ width:20px; height:20px; flex:none; position:relative; }
.faq-plus::before,.faq-plus::after{ content:''; position:absolute; background:var(--gold); top:50%; left:50%; transform:translate(-50%,-50%); }
.faq-plus::before{ width:13px; height:1.5px; }
.faq-plus::after{ width:1.5px; height:13px; transition:transform .2s ease; }
.faq-item.open .faq-plus::after{ transform:translate(-50%,-50%) rotate(90deg); opacity:0; }
.faq-a{ max-height:0; overflow:hidden; transition:max-height .28s ease; color:var(--ink-soft); font-size:14.5px; line-height:1.7; font-weight:300; }
.faq-a p{ padding:0 4px 24px; }
.faq-item.open .faq-a{ max-height:400px; }

/* ---------- Pricing ---------- */
.price-card{ border:1px solid var(--border-dark); background:var(--black); color:#fff; padding:40px; position:relative; }
.price-badge{
  position:absolute; top:-15px; left:50%; transform:translateX(-50%);
  background:var(--grad-gold); color:#171100; font-size:11.5px; font-weight:700; letter-spacing:.08em; text-transform:uppercase;
  padding:8px 20px; border-radius:var(--radius-pill);
}
.price-row{ display:flex; align-items:baseline; gap:12px; margin:20px 0 4px; flex-wrap:wrap; }
.price-old{ font-size:19px; color:rgba(255,255,255,.4); text-decoration:line-through; }
.price-new{ font-family:var(--font-display); font-weight:600; font-size:46px; color:var(--gold); }
.price-cycle{ color:rgba(255,255,255,.5); font-size:13.5px; }
.price-list li{ display:flex; gap:12px; align-items:flex-start; padding:11px 0; font-size:14.5px; color:rgba(255,255,255,.78); font-weight:300; border-bottom:1px solid rgba(255,255,255,.08); }
.price-list li:last-child{ border-bottom:none; }
.check{ flex:none; width:18px; height:18px; color:var(--gold); font-size:13px; margin-top:1px; }

/* ---------- Form ---------- */
.field{ margin-bottom:18px; }
.field label{ display:block; font-size:12px; font-weight:500; letter-spacing:.05em; text-transform:uppercase; margin-bottom:8px; color:var(--ink-soft); }
.field input, .field select, .field textarea{
  width:100%; padding:15px 16px; border:1px solid var(--border); border-radius:var(--radius-sm);
  font-family:var(--font-body); font-size:15px; background:#fff; color:var(--ink);
}
.bg-black .field label{ color:rgba(255,255,255,.55); }
.bg-black .field input, .bg-black .field select, .bg-black .field textarea{
  background:rgba(255,255,255,.04); border-color:rgba(255,255,255,.18); color:#fff;
}
.field input:focus, .field select:focus, .field textarea:focus{ outline:1.5px solid var(--gold); outline-offset:1px; }
.field-row{ display:grid; grid-template-columns:1fr 1fr; gap:16px; }
@media (max-width:520px){ .field-row{ grid-template-columns:1fr; } }
.radio-card{
  border:1px solid var(--border); padding:14px 16px; display:flex; align-items:center; gap:12px; margin-bottom:10px; cursor:pointer;
}
.radio-card input{ accent-color:var(--gold); width:16px; height:16px; }
.bg-black .radio-card{ border-color:rgba(255,255,255,.18); }

/* ---------- Timer ---------- */
.timer{ display:flex; gap:12px; }
.timer-unit{
  background:rgba(255,255,255,.04); border:1px solid rgba(255,255,255,.16); padding:14px 16px; min-width:70px; text-align:center;
}
.timer-num{ font-family:var(--font-display); font-weight:600; font-size:28px; color:var(--gold); }
.timer-label{ font-size:10px; text-transform:uppercase; color:rgba(255,255,255,.5); letter-spacing:.08em; margin-top:3px; }

/* ---------- Footer ---------- */
.footer{ background:var(--black); color:rgba(255,255,255,.55); padding:56px 0 28px; border-top:1px solid var(--border-dark); }
.footer .brand{ color:#fff; }
.footer-bottom{ border-top:1px solid rgba(255,255,255,.1); padding-top:24px; font-size:12px; display:flex; justify-content:space-between; flex-wrap:wrap; gap:10px; margin-top:36px; }

/* ---------- Sticky mobile CTA ---------- */
.sticky-cta{
  position:fixed; left:0; right:0; bottom:0; z-index:60;
  background:var(--black); border-top:1px solid var(--border-dark); padding:14px 18px;
  display:none; align-items:center; justify-content:space-between; gap:12px;
}
@media (max-width:820px){ .sticky-cta{ display:flex; } body{ padding-bottom:82px; } }
.sticky-cta .price-new{ font-size:20px; }

.divider{ height:1px; background:var(--border); }
.divider-dark{ height:1px; background:var(--border-dark); }

.avatar-row{ display:flex; align-items:center; }
.avatar-row .t-avatar{ width:36px; height:36px; font-size:12px; margin-left:-10px; border:2px solid var(--white); }
.avatar-row .t-avatar:first-child{ margin-left:0; }

@media (prefers-reduced-motion: reduce){
  *{ animation-duration:.01ms !important; animation-iteration-count:1 !important; transition-duration:.01ms !important; scroll-behavior:auto !important; }
}